This design firm was created over 25 years ago by Barry Shereshevsky. He started out in New York City as a type designer. By the time he moved to California, he was ready to use his knowledge of typography to create many famous motion picture title treatments.
His background in motion picture art direction include such classic films as “One Flew Over The Cuckoo’s Nest”, “Jaws”, “The Towering Inferno”, “A Star is Born”, Alfred Hitchcock’s “Family Plot” and “The Rocky Horror Picture Show”.
He later turned to Home Entertainment and designed award-winning packages for The Walt Disney Company and Paramount Pictures. “The Adventures of Rocky and Bullwinkle” won the Hollywood Key Arts awards for best packaging and promotion. (see the portfolio samples)
Because of Barry’s background in print, the studio has devoted most of its years creating outstanding promotional materials for trade and consumer products and services. It designs corporate identity campaigns including logotypes, brochures, catalogs, consumer ads, trade ads as well as trade show booths. The studio is also devoting more time towards web site development for new and existing clients.
Shereshevsky approaches every new project with the viewpoint that whatever is produced must exceed the clients expectations. Whether the project is a simple production need or a complex product roll-out marketing campaign, clients are confident they’re going to get more than they asked for or we’re just not doing our job.
If you need a simple freshening up of your company logo or need concepts for an ad campaign for a new product...Shereshevsky can help.
Take a few moments to look at the design briefs and case histories in the portfolio. Then, let us know what we can do for you.
Call 818.265.9578.
WHAT CLIENTS SAY ABOUT US:
"Simply put: Shereshevsky puts my mind at ease. He is all about the result. Namely, creating the very best designs under all the crazy time frames and budgets we throw at him."
Paramount Pictures
"On a Shereshevsky project, there is no wasted motion, and that makes my life easier."
Warner Bros.
"SHERESHEVSKY knows how to create effective promotional pieces from concept to final production. His name might be long and hard to spell, but our success using his creativity makes it all the more memorable."
Tele-Interpreters
“I needed a web site which was way overdue for my company. I called Shereshevsky Design, and they put together a great layout, very patient with my ever changing ideas, continued to work with me changing and editing until ultimately they designed the exact web site beyond what I expected. Their patience and superior knowledge of design and color is amazing, and I am completely satisfied with the result, not to mention the cost!”
Ready Express Delivery, Inc.
" ...easy to work with and understood what I wanted. ...very willing to work with me to get the look I wanted. I highly recommend Shereshevsky Design" .
Southwest Industrial Electric
"Shereshevsky hits the creative nail on the head - on target, on time, on budget."
Warner Bros. Domestic Cable Distribution
"Shereshevsky Advertising has been creating ads for us in our industry magazines for the last 6 years with great success. Our company has grown on the average 15% per year during that same period."
Sport Tire Services
"I like the fact Shereshevsky is able to work the
hard won understanding of my clients into the kind
of things that have earned us many compliments
from our customers."
California Superbike School
Client list:
Warner Bros.
The Walt Disney Company
Paramount Pictures
Universal Pictures
Fox Broadcasting Company
Buena Vista Television
The David E. Kelley Company
Fox Sports
Earthlink
The California Superbike School
Dunlop Tires
Monarch Entertainment
The Paralysis Project of America
The Australian Film Office
Budget Rent-A-Car
Industrial Shoe Warehouse
QualNet
Tele-Interpreters
Hughey Escrow Company
Paralysis Project of America
Central Coast Sportbikes
Taylor Brothers Architectural Products
Commercial Real Estate Inspectors
Chimney Safety Experts
Jan Klein Real Estate Services
What We Offer:
EXISTING BUSINESS REFRESHER SERVICE
- Custom marketing and design plan
CONSULTATION
Sometimes we have clients who come to us and are in need of an outside perspective on their company.
We offer a free consultation to find out if the company needs a redesigned product or a freshened up web site or possible a complete overhaul of the branding and positioning statement for the business. We quote this service by what we find is needed after a thorough look at the existing scene.
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DIRECTORIES
To get the traffic to your site, there are are number of directories that need to be contacted such as Google and Yahoo to name a few, and your site needs to be submitted so these directories will know you're out there. If you don't submit, their search engines won't find you as quickly. When people are searching for your kind of business you also have to know how to go to the head of the class so to speak.
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KEYWORDS
Maybe you've heard the phrase "content is king!." In this case, keywords just means choosing the correct words that search engine"spiders" will recognize and grab as part of a search when they're typed by people looking for those products or services related to them. Many people forget to do this or use wrong words which don't help them get recognized.
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META TAGS
Meta what? These are lines of code that are placed between the <HEAD> and the </HEAD> tags in your site's HTML code. These give the search engines information about what your pages are all about. No one sees these meta tags except the search engines. There are three important tags; keywords tag, description tag and the robot tag. The most important of these is the META tags. Meta tags should be short and informative so when someone sees your listing on a search engine, they will want to click on it.
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What We Offer:
NEW BUSINESS START-UP PROGRAM
- Logo / web site / brochure / marketing plan
LOGO
So you've decided to start a new business. Congratulations! Now, you already might have a name, but what about a presence, a look, a brand?
One of the first pieces of marketing we provide is a company logo (short for logotype). This usually is the name created in such a way to give the potential clients or customers a sense of what your company is all about.
Here are a couple of examples from our clients:
A start-up independent motion picture production company.
A computer engineering company with new high-tech software
WEBSITE
In today's marketplace, an on-line presence is standard and expected from most businesses if even for only information about themselves that people can retrieve.
We've surveyed the market and found a simple 5-page site at a reasonable price is what most new business owners want and need. So, we've come up with a simple formula that includes a site that's well designed and practical in cost and effectiveness for our new clients.
Here are a couple of examples:
A long-time client started a new business offering professionally set-up motorcycles to the everyday street rider and has had rave reviews.
(see web site)
This new client actually needed their site re-designed to better feature their products and services. (see web site)
BROCHURE
In addition to company branding with a logo and site, sometimes designing a brochure that can be mailed out, presented at meetings or left behind for potential customers is needed...like the old days before the internet.
We can design and have printed a 2 or 3-fold brochure to enhance your presentation. An example is below featuring a real estate escrow company that for years had no web site or printed promotional materials clients could have and find out about all the various services they provide. Have a look...
MARKETING PLAN & STRATEGY
Our experience has told us that without a plan and strategy on how to implement it, most businesses will fail. If our clients fail, we have failed and eventually, we're out of business as well. So, we also help with the following steps to ensure our clients keep on winning and expanding:
MARKET RESEARCH –
Who IS your market and what do they really need and want?
A STRATEGIC PLAN–
How to roll out your business. Strong and weak points. and a lot more!
WEB SITE OPTIMIZATION–
OK, you've spent the time and money to create a web site and now what? Most people forget about the most important part of the reason they wanted to be on the web in the first place – to get customers and clients to contact them! There are a few key steps to consider when designing and optimizing a site;
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E-MAIL SIGNATURES
This may not produce heavy traffic to your web site, but everytime you send out an e-mail, if the receiver sees a link to your site, they might just click on it and find something of interest that could turn into a profitable moment for you. These are just a few of the many ways you can increase the contact to your site.
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